Posts

Showing posts from May, 2018

Why Is Mobile Test Automation Important To Optimize Your Business Initiatives?

Image
The mobile phone is no longer used as a medium of communication alone, but has been scaled up and transformed as a multipurpose device. With the advent of mobile based applications to carry out a host of functions, customers are spoilt for choice. So, whether it is hiring a cab, shopping, buying a movie, rail or air ticket, or playing games, there is no looking back for the humble smartphone. Moreover, with the humongous spread of the smartphone users across the world, businesses are trying to woo this segment on the go in order to remain competitive. While catering to this highly mobile segment, which majorly influences the marketing trends of the day, businesses are caught between the devil and the deep sea. The challenge is to accelerate the time to market with new applications and also to ensure they remain qualitatively superior as well. In many cases, enterprises are caught between the two imperatives and in the process, choose one at the cost of the other (read quant...

Why Is Software Quality Assurance A Must To Tackle Cyber Security Threats?

Image
The growing digitization initiatives taken by individuals, groups, businesses, organizations and governments have turned the world into a global village. Internet usage has facilitated a seamless flow of information and has benefited arguably every conceivable sector of human activity. Just a click on a search engine and the specific information pops up for the user. Information technology has not only helped traditional businesses to improve productivity, reduce redundancies/rework, and enhance efficiency and quality, but has spawned a host of new businesses as well. The growth of digital or mobile companies with a digital interface such as Amazon, Google, Microsoft, Facebook, and Apple amongst others bear testimony to the phenomenon of digitization. Information Technology has created new technologies such as Artificial Intelligence, Big data analytics, Internet of Things (IoT) or Cloud Computing to help human activity. So far so good! However, everything is not hunky dor...

The Best Tools To Carry Out Mobile Test Automation Effectively

Image
The availability of low cost yet powerful smartphones and an affordable broadband have encouraged customers to access the internet on their smartphones. This has made businesses to reach customers through the route of mobile apps. Importantly, the usability and ease of access to such apps have led to a shift in customer preferences. The shift has been observed with customers moving towards the use of apps rather than websites. Given the changing dynamics of customer behaviour, businesses are competing with each other to take the application development route often at the cost of quality. The rush to reach out to the customers with fancy apps has increased the number of quality issues present in such apps. This has led to a rising graph of cyber threats and has brought into sharp focus the need to conduct mobile application testing . However, the mobile app testing approach has veered towards the mobile test automation process. The reasons to move away from manual testing ...

How continuous testing can impact the process of digital initiatives?

Image
The implementation of digital initiatives has brought about positive changes for businesses. The changes range from simplifying procedures, quicker storage and retrieval of data, and a faster time to market for creating new revenue streams, better customer feedback mechanism, meeting compliance and addressing risks. The rapidly changing digital landscape means businesses have to quickly adapt to the latest technological developments. These developments relate to the areas of cloud, augmented reality, predictive analysis, artificial intelligence, robotics, big data, and IoT. As digital initiatives bring a better value proposition for businesses and help in fine tuning the customer services, they have fuelled the customer appetite for better products/services as well. In order to reach faster to market and to ensure quality, development cum testing models have undergone changes. The changes have discarded the traditional waterfall model and have given way to Agile ...